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Marketing Manager for a Lift and Escalator company. 

Based in Oldham, Greater Manchester. Office2/3 days per week - Full time

About the Company

Our client is a growing lift (elevator) company providing installation, modernization, and maintenance services to residential, commercial, and industrial clients.   As they expand, we're looking for a driven Marketing Manager to lead and execute their marketing strategy.

Role Overview

The Marketing Manager will be responsible for developing and executing marketing initiatives that generate qualified leads, increase brand visibility, and support sales in winning new contracts. This includes digital marketing, content creation, offline promotions, and analytics.

Key Responsibilities

Strategy & Planning

- Develop and implement a marketing strategy aligned with business growth targets

- Identify target markets and create customer personas

- Manage annual marketing budgets and report on ROI

Lead Generation & Campaigns

- Plan and manage online advertising campaigns (Google Ads, LinkedIn, Facebook)

- Launch email marketing and retargeting strategies to nurture leads

- Optimize the company website for SEO and conversions (with developer support)

Content & Brand Development

- Create or oversee the creation of marketing materials: brochures, case studies, pitch decks, videos, etc.

- Manage social media accounts with industry-specific content

- Coordinate PR efforts (press releases, interviews, industry coverage)

Events & Partnerships

- Organize trade show presence, networking events, and sponsorships

- Build relationships with construction firms, developers, and real estate stakeholders

Analytics & Reporting

- Monitor and report on key performance indicators (leads, traffic, conversion rates, campaign ROI)

- Use tools like Google Analytics, CRM, and ad dashboards

Qualifications

- Bachelor's degree in Marketing, Business, or related field

- 3-5 years of experience in B2B marketing (construction, property, or industrial sector preferred)

- Strong knowledge of digital marketing tools (SEO, Google Ads, CRM systems, email platforms)

- Excellent communication, design sense, and copywriting skills

- Project management experience and ability to work independently

- Bonus: Experience working with technical services or in the lift/elevator industry

What We Offer

- Competitive salary and performance bonuses

- Opportunities for professional growth and training

- Flexible working options

- A chance to shape the marketing direction of a growing company". 

The role is offering (Apply online only) dependant on experience and qualifications

The company has 11-35 employees