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Advertising & Media Sales Manager

Avid Personnel are proud to be representing their client as they look to hire an Advertising & Media Sales Manager to join their team out if their Shrewsbury based facility.

Our client is a full-service Marketing, PR, Publishing and Events Agency specialising in B2B campaigns within the built environment. They work across brand communications, editorial, digital media and live events, delivering commercial opportunities for businesses across construction and building technologies.

As an Advertising & Media Sales Manager, you’ll be responsible for generating advertising revenue across dedicated magazine brands and their associated digital platforms. You’ll manage a mix of established accounts while actively targeting new advertisers, selling a range of solutions including print advertising, digital-only placements, website banners and email/newsletter sponsorships.

This is not a field sales role. The majority of your time will be spent selling over the phone, email and MS Teams, with occasional event attendance where it directly supports revenue generation.

Key Responsabilities

* Take commercial ownership of assigned magazine titles and digital platforms.

* Sell advertising across print, digital-only publications, websites and email/newsletters.

* Manage and grow existing advertiser relationships through renewals, upselling and cross-selling.

* Proactively target new advertisers through outbound prospecting and lead generation.

* Deliver confident, commercially focused sales pitches aligned to client objectives.

* Negotiate pricing and handle objections to secure bookings against revenue targets.

* Maintain a strong, accurate sales pipeline and activity records within the CRM.

* Work collaboratively with colleagues to support cross-selling and bundled deals.

* Ensure all commercial agreements and client details are accurately documented.

* Attend selected industry events where they directly support commercial outcomes.

* Share market insight, competitor activity and advertiser feedback with the wider team.

Experience & Skills

* Proven experience in B2B sales (media or advertising sales highly desirable).

* Confident, persuasive telephone manner with strong objection-handling skills.

* Highly motivated, target-driven and comfortable working in a phone-heavy environment.

* Strong organisation skills with excellent attention to CRM and data accuracy.

* Commercial mindset with a proactive, resilient attitude.

* Comfortable managing multiple deadlines and revenue targets simultaneously