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This is a remote position.
Area Sales Engineer – Sensors & Safety
Location: South of England – Field-based (regional territory)
Reporting to: Business Area Manager
Salary: c. £50,000 basic (depending on experience)
About the Opportunity
TCS Consulting is recruiting an Area Sales Engineer for a well-established engineering business operating across the UK & Ireland, with a current regional turnover of approximately £50 million.
The business is entering a significant growth phase, supported by a strategic acquisition that expands its capability within cable, connector, and safety solutions, alongside its existing sensing portfolio. This acquisition strengthens routes to market, broadens the product offering, and supports continued investment in field-based sales talent.
This role has been created to drive new business development across sensors and safety products, working primarily with OEMs, machine builders, and system integrators.
Role Overview
The Area Sales Engineer will take full ownership of a defined territory, acting as a self-managed business unit responsible for customer engagement, pipeline development, pricing, and profitability.
The role is field-focused and suits someone who enjoys being on the road, building relationships, and working to clear activity and performance targets.
Key Responsibilities
Manage and grow a defined sales territory with a strong emphasis on new business development
Complete customer visits per month, focused on OEMs, machine builders, and integrators
Develop and maintain a healthy sales pipeline through disciplined territory planning and CRM usage
Promote a broad portfolio including sensors, machine safety solutions, barcode systems, positional feedback devices, and bespoke wiring solutions
Identify opportunities to cross-sell and increase share of customer accounts
Negotiate pricing and manage profitability at territory level
Work closely with internal sales, product managers, and applications specialists to progress opportunities
Maintain accurate CRM records including activity, pipeline, and project status
Balance time between customer visits, home-based closing activity, and pipeline management
Sales Performance & KPIs
Performance measured on:
Sales growth
Profitability and margin
Pipeline quality and conversion
Territory management discipline
Product & Market Focus
Core focus on sensors and machine safety products
Enhanced safety portfolio following recent acquisition, including safety edges, mats, and bumpers
Bespoke wiring and value-add workshop solutions contribute to overall offering
Primary customer base:
OEMs
Machine builders
System integrators
Limited end-user focus at area sales level
Candidate Profile
12 months to 2.5+ years’ experience in a field-based technical sales role
Background in sensors, automation, safety, or industrial components preferred
Experience selling into OEMs or machine builders
Strong sales discipline with the ability to plan territory activity and manage a pipeline
Comfortable working autonomously with full ownership of results
High energy, resilient, and motivated by activity-led sales environments
Location
Ideally based centrally within the territory for efficient travel
Typical locations may include areas such as Milton Keynes, Cambridge, Oxford, or similar
Why This Role
Join a financially stable, growth-focused engineering business
Clear expectations, structured KPIs, and realistic earning potential
Broad, expanding product portfolio supported by recent acquisition
Autonomy and trust to run your territory as your own business
Strong internal support from product managers and applications specialists