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We are recruiting for a Customer Marketing Manager on behalf of our client, an industry-leading manufacturer with a strong presence in the B2B sector. Known for innovation, reliability, and long-term partnerships, our client is seeking a Customer Marketing Manager to take ownership of below-the-line marketing initiatives that deepen customer engagement and reinforce the company’s market reputation.

As Customer Marketing Manager, you’ll play a critical role in developing and executing targeted marketing strategies that add value across the customer journey while strengthening loyalty and boosting retention.

Please note: applicants must have proven experience in customer marketing or trade marketing.

Key Responsibilities Customer Marketing Manager:

* Deliver engaging below-the-line marketing campaigns (e.g., email marketing, case studies, customer events, etc.).

* Work closely with the sales and customer engagement teams to develop and implement tailored campaigns.

* Measure and report on the performance of all customer marketing activities, optimising based on data and insights.

* Be responsible in leading and coaching the customer marketing executive.

* Working collaboratively with the Assistant Brand Manager and broader teams to ensure customer needs are reflected and met in all marketing initiatives.

* Optimise the customer journey.

What you need for Customer Marketing Manager:

* Proven experience in Trade or Customer Marketing is a must.

* Experience working in either a B2B or B2C environment.

* Strong project management skills and the ability to manage multiple campaigns simultaneously.

* Ability to be proactive, think strategically, and bring creative, outside-the-box ideas to customer engagement initiatives.

* Excellent written and verbal communication skills, with experience developing customer-facing content.

* Data-driven approach with the ability to analyse performance metrics and optimize accordingly.

* Some management or team leadership experience would be beneficial.

* Comfortable working cross-functionally with Sales, Product, and Customer Success teams.

What’s in it for you?

* Company Pension

* Private Medical Insurance

* 25 days holiday plus bank Holidays

* Flexible working environment

If you’re a strategic marketer with a passion for customer success, relationship marketing, and brand advocacy, this is an exciting opportunity to make a meaningful impact within a well-established and forward-thinking organisation.

APPLY NOW