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Role - TRADE MARKETING EXECUTIVE c£30k+ Excellent Benefits

HYBRID ROLE (2 DAYS PER WEEK IN OFFICE)

* ESTABLISHED GROWING BUSINESS

* EXPERIENCE IN A FAST PACED FMCG ENVIRONMENT ESSENTIAL

* TWO DAYS PER WEEK IN MIDLANDS TO ATTEND SALES & MARKETING TEAM MEETINGS

Our client is a leader in their field and due to continued growth, have an exciting role. They are seeking a driven Trade Marketing Executive who will be responsible for developing and executing trade marketing plans aligned to the brand strategy and in-year plans.

Duties and Responsibilities

* Develop and execute trade marketing plans and campaigns aligned to brand strategy and in year plans

* Create compelling customer-specific campaigns, promotions, and materials that enhance brand visibility, boost sell-through and support joint business objectives

* Creation and management of all marketing assets encompassing brand imagery & photography, digital optimisation, marketing materials, trade adverts, branded merchandise

* Bring brand strategies to life across both physical and digital touchpoints.

* Plan and execute best in class trade plans across EPD & NPD

* Delivery of annual trade shows and key customer events

* Creation and execution of annual trade press plans both offline/online

* Collaborate with multiple suppliers to source, develop, and produce permanent and temporary point of sale (POS) materials.

* Day to day point of contact and key support for sales team requirements including decks / POS / imagery etc.

* Monthly management of the website and LinkedIn page ensuring correct, up to date and engaging content

* Be able to apply internal and external data and insights from retailers and third-party vendors to optimise return on ad spend (ROAS) and drive continuous improvement.

* Build strong working / collaboratively relationships across key departments: Sales, Purchasing, Finance, Technical

* Ensure collaborative partnerships with the agencies employed and ensure that all agencies / third parties are managed and challenged effectively.

* Manage marketing budget and variety of projects

Skills and Experience

* Shopper/Trade Marketing or Customer marketing experience, ideally within FMCG organisations

* Marketing qualification

* Project management experience

* Digital marketing knowledge

* Experience working with creative and production agency suppliers

* Experience of working collaboratively with cross functional teams

if you feel you have the skills and experience necessary, please upload your CV in the first instance