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As a Brand Manager, you will play a pivotal role in developing and executing marketing strategies to enhance brand presence. This role offers an exciting opportunity to work in a fast-paced environment within a leading FMCG Business.
Client Details
A leader within their category, this business has a portfolio of household name brands with a collaborative and fast paced environment.
Description
You will be responsible for:
Developing and implementing comprehensive brand strategies to drive growth and consumer engagement.
Analysing market trends and competitor activities to inform brand positioning.
Managing the social and influencer strategy
Collaborating with cross-functional teams to ensure consistent brand messaging across all channels.
Managing marketing campaigns, from conception to execution, ensuring alignment with brand goals.
Monitoring and reporting on brand performance metrics, providing actionable insights for improvement.
Overseeing budget allocation for brand initiatives and ensure cost-effectiveness.
Work closely with external agencies to develop creative content and advertising materials.
Profile
The successful candidate should have:
Demonstrable experience within the FMCG space
Proven experience in developing and implementing successful brand strategies.
Strong analytical skills to interpret market data and inform decision-making.
Experience in managing and executing TTL strategies.
Excellent communication and collaboration abilities to work with internal teams and external agencies.
A creative mindset with attention to detail for crafting compelling brand messages.
Proficiency in managing marketing campaigns and budgets effectively.Job Offer
A salary of up to £55,000 + benefits is on offer for the successful candidate